Why I use Webflow and Wix to build and host beautiful sites

Updated: Apr 6, 2020

Ok, so here's the thing, I'm not developer. Whilst I understand what html and css are and how they work. I'm a front end kinda girl and frankly that's the way I like it. I want to design and build sites that look good, feel right, perform well without getting caught up in the 0's 1's of it all. Which is why I use and recommend Wix and Weblow to build and hosts all my sites.Two of the most popular website builders on the market today.

Website builders Wix and Webflow allow me to to give my clients a well-designed and fully responsive website and the ability and freedom to make changes to their site at any point, without having to rely on a developer.

For most clients Wix is going to be meet all your requirements and is the most cost effective and easy to use. It offers customers with five different paid-for subscriptions. These vary in price and substance, so there’s something to meet virtually everyone’s needs. It’s generally easier to use than Webflow. That said, if you want to craft high-end designs more easily, Webflow is a great option with additional benefits and more design freedom.


Out of the two, Wix is probably more well-known. Boasting an international customer base of over 100 million people across 190 countries!

It's no surprise Wix is so popular, it’s easy to use, reasonably priced, and its features list isn’t to be smirked at. Its key selling point is that you don’t have to write a single line of code to enjoy expert-looking results! 


I use Webflow for sites with more custom requirements and specific design requests that may not be achievable using a simpler website builder platform like Wix.

Webflow is more than just a website builder; it’s also a CMS (content management system). As such, Webflow offers a classic template-based website builder with an extra level of customization. As such, Webflow is (usually) better suited to users with more programming experience, i.e., web designers. It’s ideal for a designer like myself who has no desire to delve into the nitty-gritty of the code, but still wants the option of fully customizing designs and breaking free of template led design.

Ease of use

Wix is super easy even for newbies. It comprises of two areas: 

  1. The dashboard

  2. The website editor  

The dashboard is where you access all of your settings. It’s where everything goes on. It’s straightforward to use, but still provides tons of tools and options for customization — win-win! 

Whereas, the ‘website editor’ is where you get into the nitty-gritty of creating and modifying your web pages. Wix boasts a drag-and-drop editor, which makes the web building process incredibly simple. You can insert, delete, and utilize a variety of website elements, widgets, and plugins all within a matter of clicks!  

Whilst Webflow is created with the needs of web design pros in mind. As such, it isn’t as user-friendly as Wix. For clients who want to be able to make changes more substantial changes to the design, There's allot to learn. You have access to a Designer and Editor, which means even if you don’t expect to make many changes to the site, you have the flexibility to tweak content, replace images, or tackle larger branding changes without paying a designer or a developer! If it's just the content that you need to update then Webflow Editor is pretty easy to get your head around.Even for the non technical.

This is just a very brief overview and doesn't scratch the surface of what both platforms can offer in terms of features.

Get in touch and I can help to figure out which website builder would best serve your businesses needs. Check out this unbiased article which goes into more detail and compares both platforms.



I offer branding and design services to the bold and ambitious. I can help you with a wide range of design services from web design to graphic design. I have over ten years of design experience. Get in touch to discuss a custom project or discuss buying a premade design. 

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